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BOULDER, COLO.
(March 17, 2009) - Sierra Designs, outdoor industry innovator for over
40 years, is proud to announce the addition of Brian Wilson to their
inside team of dedicated territory sales managers.
As a Pacific Northwest territory sales manager, Brian will be
better able to address the specific, regional needs of his customers,
elevating the level of service and value for the end-user. Working out
of his office in Olympia, WA, Brian will be tasked with assisting
current clients and opening new accounts in WA, OR, MT, ID, and AK.
"Brian's previous outdoor sales experience and knowledge of the
Pacific Northwest market will be a great addition to our team," said
Kenny Ballard, president of Sierra Designs. "By using a dedicated team
of territory managers, Sierra Designs will be better able to put a
variety of tools at Brian's disposal to help him excel."
As an employee and member of the Sierra Designs team, Brian will
take an active roll contributing to the companies' overall strategic
initiatives, assisting with product development and innovation, and
enhancing Sierra Designs' overall performance.
An avid skier, hiker, and cyclist, Brian brings a deep knowledge
and lasting appreciation of the outdoors to his new roll with Sierra
Designs. As an independent sales rep, Brian had previously provided
Pacific Northwest sales support to Sierra Designs, Ultimate Direction,
Gregory Packs, and Royal Robbins apparel.
Brian is a current member of the Outdoor Industry Association and can be contacted at 360-561-3140 or bwilson@bosgus.com.
About Sierra Designs
Founded in 1965, at the beginning of the golden age of backpacking
and climbing, Sierra Designs is one of the original brands for the
eco-conscious outdoor enthusiast. We have always had a passion to
protect where we play, and our tents, sleeping bags, and apparel have
been to every corner of the world, from the highest peaks in Tibet to
your local greenway around the corner. We model and design our products
for high performance adventurers, but make it attainable for you.
Sierra Designs' gear and apparel fits in with your daily life, no
matter where it takes you. Visit us online at SierraDesigns.com or see
us on Facebook.
For more information, please contact Scott Kaier at scottk@madriver.com, 802-583-6070.
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